Another January 1st has come and gone. Each year, we all rack our brains for a new
interest or activity to add to our already full plates. We try windsurfing,
spending money learning to make jewelry or gardening, we may even go so far as
to shell out the cash for one of our expensive new habits and then curl up on
the couch with a movie in lieu of that class or training.
No one is perfect. I’m certainly not. This New Year’s Day, I made a decision that I
wasn’t going to add any new habits or hobbies to life; rather, this year I am
going to take advantage of what has been right in front of me for years.
And I’ve been thinking, though my resolution applies to my
non-work life, why can’t it apply to our professional lives? This year, why not
resolve to take full advantage of all of
the programs and services your BBB Accreditation affords you.
I know you may be thinking that all your company needs from
the BBB is logo recognition, and it’s true that consumers’ association with our
trust mark is one of the largest draws of your BBB Accreditation, but we offer
so much more than plaques and decals. Over the next year, I challenge you to
utilize each of the below services, and you will enjoy added value to your
Login Page: The Business
Login page is your hub for Accreditation benefits, news and online
services. From the login page, you can pay your Accreditation dues, print out a
QR Code, update business information and more. It’s an important resource that
we think all Accredited Businesses should use and use often.
Mixers: Every other month, your BBB
holds a B2B Networking Mixer at a
unique San Diego location. Ushering in around 150 business owners and
executives at each event, BBB Mixers are a great way to make important
connections in the business community while enjoying the city and a free
drink. Join us at our next mixer is
Thursday, January 12th at 4pm at The Fleetwood in downtown San Diego
(click here to
Quote/BBB Coupon Program: Both of these programs are yet another way that
your BBB is helping connect consumers directly to your business. Both are run through the BBB website and can
be set up through the Business
Login Page. Not only does allowing consumers to use coupons
and request quotes from
your business make you more accessible, it also establishes additional links to
your website from the BBB site, which enhances your Google rankings.
To learn even more about the services and benefits your BBB
offers Accredited Businesses, visit
the BBB homepage. Happy New Year to all!