As you all know, the BBB provides a number of services and benefits to our Accredited Businesses. The BBB Marketing Program offers exclusive, low-cost options for our members in areas of advertising that include television, radio, newspaper, magazine and online. We also have a lead-generation program that pushes consumers directly to Accredited Businesses.

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Losing a good employee is tough on an organization. You often lose not only their expertise, but you also lose a personality that contributed to your business’ culture. It’s true that it can be hard to replace your best employees, but I find that new hires can present a company with an opportunity to improve all aspects of their office.

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Resolving to do differently, be better in the New Year is a ritual that dates back more than 4,000 years. I bet you have a laundry list of both personal and professional resolutions on which you are already wavering.

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Another January 1st has come and gone. Each year, we all rack our brains for a new interest or activity to add to our already full plates. We try windsurfing, spending money learning to make jewelry or gardening, we may even go so far as to shell out the cash for one of our expensive new habits and then curl up on the couch with a movie in lieu of that class or training.

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Like so many of you, I too gorged myself last week on turkey, stuffing and pie. Each year Thanksgiving rolls around and we eat, drink, spend time with family, and, for some, shop in the wee hours of the morning for holiday gifts. And sure, we’re all thankful for the things that we have been blessed with: a roof, good food, friends and family, but how often do we stop and give thanks for our professional blessings?

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The top of the pyramid is a scary place. Even though many would agree that being at the bottom of a hierarchical chart is no walk in the park, when you reside at the top many of us know that the air is thinner and you have a long way to fall.

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A few months ago, I watched a television show in which a young interviewee proclaimed (in a tongue-in-cheek manner) that he was not interested in the position he was interviewing for unless he was going to be constantly praised and could wear his hair long.

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It used to be, not all that long ago, that business deals were done in person. Relationships were fostered through telephone calls and lunch meetings, and new contacts were cultivated at seminars and conferences out of the office.

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BBB President/CEO Sheryl Bilbrey explains how and why all businesses should claim their place on Google, Facebook, Yahoo etc.

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If someone asked you to describe your five best qualities, would you be able to do it? What if they asked you to list off the 5 best attributes of your company? That’s even harder, isn’t it?

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