Opinions below are provided by Sheryl Bilbrey, President & CEO of the San Diego BBB. Sheryl’s blog will be updated weekly and will contain her thoughts on the latest issues affecting our community.

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President's Blog: BBB Benefits You Should Know About And Take Advantage Of In 2012

Posted Tuesday, January 10, 2012
by Sheryl Bilbrey

Another January 1st has come and gone.  Each year, we all rack our brains for a new interest or activity to add to our already full plates. We try windsurfing, spending money learning to make jewelry or gardening, we may even go so far as to shell out the cash for one of our expensive new habits and then curl up on the couch with a movie in lieu of that class or training.

No one is perfect. I’m certainly not.  This New Year’s Day, I made a decision that I wasn’t going to add any new habits or hobbies to life; rather, this year I am going to take advantage of what has been right in front of me for years.

And I’ve been thinking, though my resolution applies to my non-work life, why can’t it apply to our professional lives? This year, why not resolve to take full advantage of all of the programs and services your BBB Accreditation affords you. 

I know you may be thinking that all your company needs from the BBB is logo recognition, and it’s true that consumers’ association with our trust mark is one of the largest draws of your BBB Accreditation, but we offer so much more than plaques and decals. Over the next year, I challenge you to utilize each of the below services, and you will enjoy added value to your Accreditation.

        Business Login Page: The Business Login page is your hub for Accreditation benefits, news and online services. From the login page, you can pay your Accreditation dues, print out a QR Code, update business information and more. It’s an important resource that we think all Accredited Businesses should use and use often.

        Networking Mixers:  Every other month, your BBB holds a B2B Networking Mixer at a unique San Diego location. Ushering in around 150 business owners and executives at each event, BBB Mixers are a great way to make important connections in the business community while enjoying the city and a free drink.  Join us at our next mixer is Thursday, January 12th at 4pm at The Fleetwood in downtown San Diego (click here to RSVP).

        Request A Quote/BBB Coupon Program: Both of these programs are yet another way that your BBB is helping connect consumers directly to your business.  Both are run through the BBB website and can be set up through the Business Login Page. Not only does allowing consumers to use coupons and request quotes from your business make you more accessible, it also establishes additional links to your website from the BBB site, which enhances your Google rankings.

To learn even more about the services and benefits your BBB offers Accredited Businesses, visit the BBB homepage. Happy New Year to all!

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